 | SENIOR VICE PRESIDENT, MARKETING Gaynor Strachan Chun is Senior Vice President, Marketing, of Ovation TV. She is responsible for developing and implementing brand positioning and messaging strategies, overseeing all marketing activities and developing strategic alliances with arts institutions. She also oversees the network's high-priority, educational outreach program. In addition, Ms. Strachan Chun created and maintains Ovation TV's website, an integral part of the network's multi-platform strategy. A marketing executive with more than 25 years corporate and agency experience with industry leaders in media, retail, consumer products and technology, Ms. Strachan Chun has a successful track record in developing and executing effective and economical brand and marketing strategic plans and programs, fostering cross-functional relationships and building strong integrated teams in entrepreneurial environments. Most recently, Ms. Strachan Chun led G4's marketing team and oversaw all areas of this cable TV network's brand and communication efforts, including advertising, on-air design and promotion, consumer marketing, public relations, research, the G4 web site and interactive services. She joined G4 in May 2004 when Comcast purchased TechTV, where she had been Senior Vice President of Marketing & Communications. She started working with TechTV, as a consultant, in May 2001, and was the only member of the TechTV Senior Management Team to join the merged network. Prior to her role at TechTV, Ms. Strachan Chun was a member of the Oxygen TV Network's launch team. She served as Senior Vice President, Strategic Alliances, creating extensive marketing relationships with such companies as Hewlett-Packard, Proctor & Gamble, Johnson & Johnson, and Amazon.com. Previously, Ms. Strachan Chun held various marketing positions in the advertising and fashion industries, most notably with Chiat/Day Advertising, Esprit de Corp and Revo Sunglasses, in both domestic and international markets. Gaynor started her career in London, moving to the United States in 1987. Throughout her career she has stayed true to her passions -- brand positioning and brand building. She maintains a thorough understanding of the target audience, market situation, competitive landscape and unique product offering. This has allowed her to build compelling brand marketing and communications strategies that deliver successful results. |